Articles

The youth in the Middle East is perhaps the most tech-savvy and the most willing to engage in Social Media as outlined in this article (Top 10 trends in Middle East marketing)

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While some companies fall flat while attempting to expand into the Middle East (as well as subsequent marketing efforts), Nokia has embraced diversity and adapted its strategy by offering an interactive app for Ramadan (Islamic month of fasting) that includes a calendar, fasting tips as well as prizes:

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This slideshow details the trend of Social Media Marketing & includes a full transcript:

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This article explores the possible future of Internet Marketing in the Middle East:

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Some common FAQs, answered by the Middle East Association, that one might have about doing business in the Middle East can be found here:

 

Some business advice from the Middle East Association on conducting business operations in the Middle East: